Rafael hotels increase occupancy rates in Spain

According to a recent statement released by the company in Spain, the hotel chain Rafael Hotels¬†increased the occupancy of its hotels in Madrid by some 17.8% during the months of July and August when compared to the same period in 2009.¬† In addition, occupancy rates among the groups’ hotels in Barcelona showed an increase of some 40% during the summer months. This increase was described as “substantially higher” than the average reported by the rest of the sector, according to the company. The other good news reported by the company is that revenue per available room (RevPAR) across the groups’ hotels also increased by 7 % during the months of July and August in relation to the same period last year. According to the report the company suggests this was due in the main to growth recorded in July.

In relation to the origin of the guests visiting the groups’ hotels there has been a decline in nearly all the traditional European markets, with the exception of the United Kingdom which has actually increased its presence from 11.25% in 2009 to 13.27% in 2010. The principle source of guests staying at Rafael hotels remains those that come from the domestic market in Spain, followed in importance by the Germans, French, British and Italians. The figures also reflect some growth in the numbers of new guests emanating from countries outside of Europe. For example, the number of guests from America reached 11.14% of all visitors, whilst guests from the Asian market experienced an increase of 11% over 2009.

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